BerkleeICE: Institute for Creative Entrepreneurship

Being able to think and act like an entrepreneur is ever more critical in today's fast changing media and creative industry environments. Developing the entrepreneurial mindset among our students, faculty, and alumni is at the heart of the mission of BerkleeICE.

BerkleeICE Goals: 

  • Prepare Berklee graduates for careers as entrepreneurs in the new music business.
  • Foster the creation of new products, services, and businesses driving the changes in the creative industries of tomorrow.
  • Inspire the advancement of disruptive ideas through the application of musical creativity and cross-discipline collaboration.

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Sights and Sounds


Berklee President Roger H. Brown and his wife and business partner, Linda A. Mason, talk about topics ranging from their work history to new careers in music.


Grammy winners and industry titans Gloria and Emilio Estefan share highlights and advice from their rich musical history.


Rich Goodstone, cofounder of Bonnaroo and Superfly, talks with Panos Panay about embracing the audience you’re trying to reach.

ICE in the News

Gary Powell talks to Panos Panay

BerkleeICE Series: Gary Powell Asks If Music Can Survive the Music Industry

April 29, 2015

In conversation with BerkleeICE founder Panos Panay, Gary Powell took the audience on a journey down his career path.

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New York Times: The Future of Music Discovery

April 29, 2015

The New York Times reached out to BerkleeICE for thoughts on how music is discovered in the digital era using Vine star and No. 1 Billboard artist Shawn Mendes as an example.

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BerkleeICE Mentee Kickstarts Bolivian Sounds

April 24, 2015

Luis Gamarra kickstarts his lifelong ambition to make a Berklee education and all of the opportunities that come with it more accessible to his fellow Bolivians. 

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