BerkleeICE Startups Take Stage at Harvard xDesign

BerkleeICE startups shared a stage with the New York Times and Spotify, forming a student discussion panel for the annual Harvard xDesign Conference.

November 9, 2014

The Harvard xDesign Conference brings together students, educators, and industry experts from the design and business fields to host an annual cross-discipline exploration. This year’s conference featured a panel of five Berklee Institute for Creative Entrepreneurship (BerkleeICE) startups engaging in a discussion focused on the issues surrounding student-led startups. The panel, comprised of representatives of DSGN CO, Beatlist, Sentio, Liedership, and Lucid Llama, exposed the students to the multi-disciplinary world of entrepreneurship. Other presenters came from the New York Times, Spotify, and IDEO, which was represented by CEO and BerkleeICE advisory board member Michael Hendrix.

The audience heard from industry experts detailing big name rebrands for the likes of Spotify and Airbnb, as well as cross-discipline panels assembled to explore questions from disparate perspectives. The event captured neatly the BerkleeICE philosophy that entrepreneurship is about practice, exposure to new situations, and the incorporation of different modes of thinking. Shortly after Harvard xDesign, BerkleeICE students found another opportunity to share their startup work at MIT’s enterprise forum.