The Business of Music

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The recording industry. New marketing strategies. Music entrepreneurship. Get ready for an inside perspective on the music business during this two-day workshop. Topics covered include business, legal, and technological issues affecting independent record production; record companies; music publishing; talent management; concert promotion; and the changes brought by the move to digital. Take away new strategies to promote your band using social media, interactive websites, and emerging DIY business models.

2017 Keynote Speaker:
Ari Herstand

    Program length:
    Two days
    Program dates:
    Friday, June 16–Saturday, June 17, 2017
    Registration fee:
    $50*
    Tuition:
    $695
    Housing:
    $405
    Housing Prepayment: $100*
    Move in starting: Friday, June 16, 2017, at 10:00 a.m.
    Move out by: Saturday, June 17, 2017, at 7:00 p.m.
    Age range:
    15 years and older

    *Nonrefundable and nontransferable. Program information subject to change.