The Berklee China-U.S. Music Summit takes place over two days, Saturday November 9, and Sunday, November 10.
Saturday, November 9
Event check-in is 9:30 a.m.–10:00 a.m. in the Red Room at Cafe 939 (939 Boylston Street).
10:00 a.m.–10:30 a.m.
Opening Ceremony: The Red Room at Cafe 939 (939 Boylston Street)
10:30 a.m.–11:50 a.m.
Panel: The Art of Modern A&R Strategy
- Lei Gao, A&R Administration and Operations Manager, Sony China
- Fei Ge, CEO, Caotai Music
- Ching Ching Chen, Vice President, Capitol Records
- Lei Wang, General Manager, United Entertainment Group
Moderator: Shiwei Lu, Music Journalist
The Red Room at Cafe 939 (939 Boylston Street)
12:00 p.m.–12:50 p.m.
Breakout Session: Careers in Sound Design at Tencent Games
Sheng Qiang Wu, Vice Audio Director, Tencent Games
The Red Room at Cafe 939 (939 Boylston Street)
Breakout Session: Indie Labels vs. Major Labels: Artist Promotion Strategies
Lei Gao, A&R Administration and Operations Manager, Sony China
David Friend Recital Hall (921 Boylston Street)
1:00 p.m.–2:00 p.m.
Break for Lunch
2:00 p.m.–3:20 p.m.
Panel: Artistic and Commercial Applications of Sound Design
- Sheng Qiang Wu, Vice Audio Director, Tencent Games
- Richard Ludlow, Audio Director, Hexany Audio
- Nick Gallant, Audio Director, Disney Games and Interactive Experiences
- Matthew Carl Earl, Lead Composer, Hexany Audio
Moderator: Ben Houge, Associate Professor, Electronic Production and Design
The Red Room at Cafe 939 (939 Boylston Street)
3:30 p.m.–4:20 p.m.
Breakout Session: Chinese Video Games with a Hollywood Sound
- Richard Ludlow, Audio Director, Hexany Audio
- Matthew Carl Earl, Lead Composer, Hexany Audio
The Red Room at Cafe 939 (939 Boylston Street)
Breakout Session: Opportunities for Independent Musicians in China
Fei Ge, CEO, Caotai Music
David Friend Recital Hall (921 Boylston Street)
4:30 p.m.–5:20 p.m.
Master Class: Film Music—from China to the U.S.
Roc Chen, Film Composer and Music Producer
The Red Room at Cafe 939 (939 Boylston Street)
Master Class: Songwriting Trends in C-Pop
Shi Ying Zhou, Singer-Songwriter
David Friend Recital Hall (921 Boylston Street)
Sunday, November 10
Event check-in is 10:00 a.m..–10:30 a.m. in the Red Room at Cafe 939 (939 Boylston Street).
10:30 a.m–11:50 a.m.
Panel: Artist Content: Promotion and Protection
- Zi Yang Wang, International Project Director, E-Werk Records, Taihe Music Group
- Yang Luo, Senior Vice President, City Dream
- Xiao Chun Liu, Executive Director, Internet Law Research Center, UCASS
- Ralph Jaccodine, Assistant Professor, Music Business/Management
Moderator: Tonya Butler, Assistant Chair, Music Business/Management
The Red Room at Cafe 939 (939 Boylston Street)
12:00 p.m.–12:50 p.m.
Breakout Session: Music, Sound Design, and Voiceover: Finding the Right Balance for Interactive Products
Nick Gallant, Audio Director, Disney Games and Interactive Experiences
The Red Room at Cafe 939 (939 Boylston Street)
Breakout Session: What Brand Do You Need in Production, Promotion, and Artist Management?
Zi Yang Wang, International Project Director, E-Werk Records, Taihe Music Group
David Friend Recital Hall (921 Boylston Street)
1:00 p.m.–2:00 p.m.
Break for Lunch
2:00 p.m.–3:20 p.m.
Alumni Panel: The Journey After Berklee
- Lucas Carbonneau, General Manager and Cofounder, Love Survive
- Hao Ran Tu, CEO and Founder, Fantasy Entertainment
- Zhen Tian, Cofounder, MTEC
- Noah Gopen, Head of Creative, Honua Music
Moderator: Li Gao, Founder, Chinese Music Industry Club (CMI) and Love Survive
The Red Room at Cafe 939 (939 Boylston Street)
3:30 p.m.–4:20 p.m.
Breakout Session: How to Make an Artist into a Star
Yan Lan Peng, Manager of Jian Li
The Red Room at Cafe 939 (939 Boylston Street)
Breakout Session: Everything You Need to Know about Copyright
Xiao Chun Liu, Executive Director, Internet Law Research Center, UCASS
David Friend Recital Hall (921 Boylston Street)
4:30 p.m.–5:20 p.m.
Master Class: Vocal Technique and Song Choice
Zi Qiang Ye, Vocal Expert
The Red Room at Cafe 939 (939 Boylston Street)
Master Class: Mixing Chinese Superstars with a U.S. Pop Touch: GEM, JJ Lin, and Tanya Chua
Richard Furch, Mix Engineer
David Friend Recital Hall (921 Boylston Street)
7:30 p.m.–9:00 p.m.
Berklee China-U.S. Music Concert 2019
Berklee Performance Center
136 Massachusetts Avenue
