Berklee YouTube Hack Day

Following our highly successful event last March, Berklee College of Music and YouTube are working together to provide an exclusive opportunity for Berklee students, Berklee YouTube Hack Day: 21-Hour Video Project, to be held at the Berklee Performance Center March 1-2, 2014.

Billions of people have viewed YouTube videos by Berklee alumni. Karmin, Psy, and AJ Rafael alone have generated more than two billion views, making it clear that Berklee alumni are at the leading edge of leveraging the YouTube platform to break their careers. At this event, Berklee and YouTube will partner to help Berklee students produce compelling, innovative content — overnight.

A wide array of expert YouTube users will present individual presentations, panels, and workshops to arm students with the skills and knowledge they need to produce a video, then set them loose to do just that over a 21-hour period. The wide-ranging Hack Day program will include sessions on how to gain confidence around recording and posting your videos; how to use the technology you have (or download some for relatively little cash) to produce compelling content; how to use tags and titles for optimal exposure; how to monetize your content; the demystification of YouTube networks; and more. 

On day two, our expert panel will showcase selected submissions, and offer feedback to registrants on their work. All videos from the 21-Hour Video Project will be posted on a YouTube playlist promoted by Berklee and AJ Rafael, whose own videos are rapidly approaching a total of 100 million views. 

Registration is free, and offered exclusively to current Berklee students. Space is limited.