Please join us as we present the Cristina Abaroa and Alejandro Abaroa clinic!
Manager, music producer, and singer-songwriter Cristina Abaroa ’91 returns for a visit to tell us about her latest endeavor: managing classical crossover soprano Bárbara Padilla and the release of Padilla’s self-titled debut album through Moon Moosic Records, Abaroa’s independent record label. Abaroa will discuss the advantages and challenges of developing an independent music project in this era of the music industry's newest business models.
Director of A&R at Warner Music Mexico for the past 12 years, singer and producer Alejandro Abaroa has been working in show business and the music business since he was young. In addition to the numerous albums he has produced, he has been nominated five times for a Latin Grammy and has sold more than five million records.
Being a musical producer for 12 years at one of the biggest mass media production companies in Latin America, Televisa, gave him the knowledge, skills, and experience to understand how to fully take advantage of the power that music can have when paired with a mass media force.
Today, Abaroa is working on Warner Music projects with Latin superstars like Maná, Luis Miguel, and Mijares, and continues to successfully develop new talent with artists like Jesse & Joy, Alexander Acha, Maite Perroni, and Paulino Monroy.