Courses
Current Events in the Music Industry
Students research topics of current importance in the music industry and participate in moderated panel discussions.
Senior Practicum 1 (Heavy Rotation Records)
Heavy Rotation Records was developed for students to receive hands-on experience in record company operations.
Senior Practicum 2 (Heavy Rotation Records)
A continuation of the learning experiences gained in MB-490, with the added possibility of maintaining a key leadership/managerial role within the operations of Heavy Rotation Records.
Internship in Music Business/Management
Monitored and evaluated professional work experience in an environment related to the music business/management major.
The Business of Flamenco Music
This course presents an overview of the current business, economic, and marketing and production aspects of flamenco music.
Music Product Development
An in-depth survey of global music product development with emphasis on the product life cycle.
Copyright Law
A comprehensive look at copyright law and its protections for all creative works, with a specific emphasis on copyright's applicability to the music industry.
Music Technology in the Marketplace
A course that presents the essential elements of technology used for making music, including a brief history of music technology, a discussion of the physical and mathematical natures of various sy
Managing Technology-Driven Business
This course will explore the underlying technology and terminology required to effectively communicate and conduct business in the technology-driven marketplace.
Business Startups
This course will introduce students to the concepts and requirements that must be considered and implemented during the critical planning stages of a business startup.
Business Finance
The course focuses on the role of money in a music enterprise, with particular emphasis on the emergence of nontraditional forms of funding for talent and music-based enterprises.
Creative Promotion in New Media
A comprehensive study of media options available for the promotion of artists, products, and services.Includes a brief discussion of marketing plans, followed by a detailed look at both old and new
International Music Licensing
This course focuses on comparing and contrasting the licensing frameworks in the United States and European communities, paying special attention to the monetization of new licensing opportunities
Advanced Management Techniques
An in-depth study of important management techniques and approaches.
Digital Marketing in the Music Industry
This advanced marketing course builds on the integrated marketing communication (IMC) concepts, functions, and processes covered in MB-325 Principles of Marketing with exclusive focus on digital ma
Advanced Computer Applications
This course builds on the fundamental computer concepts taught in MB-255 and includes database development and design using Microsoft Excel and 4D database software.
Strategic Management
An introduction to the challenge of managing in complex contemporary environments, with special emphasis on the music and entertainment industry.
Music Intermediaries: Agents, Managers, and Attorneys
The role of the intermediary in advising, representing, and furthering the careers of artists, focusing on the establishment of mutually beneficial working relationships.
Emerging Music Business Models
A critical discussion of the future of the music business, focusing on the merging of record labels, management companies, agents, and do-it-yourself tools for the branding and promotion of musicia
Website Design and Management
This course focuses on web site design and maintenance with HTML and JavaScript.